Virgo Strategic

Specialized expertise in Planning, Operations, and Transactions for venture-backed startups

Based in New York and Connecticut

Virgo Strategic, a rapidly growing firm specializing in venture-backed startups, sought to elevate their online presence and brand identity. We collaborated to create a comprehensive design system and a polished Squarespace website that reflects their expertise in strategy, planning, operational turnarounds, and major transactions. The project encompassed developing standardized assets, crafting a compelling homepage, and designing versatile template pages for easy content updates as the company expands its practice areas. We focused on creating a cohesive visual language that balances professionalism with a human touch, incorporating interactive case studies and clear value propositions. The result is a sleek, user-friendly website that effectively showcases Virgo Strategic's services and thought leadership, while providing them with the flexibility to manage and grow their online presence independently.

In addition to the website design work, we also created a PowerPoint deck with template pages that the client could update themselves. This deck included about 10 slides with various layouts such as two-block, four-block, team pages, intro pages, and agenda pages. The template was designed to match the branding of their new website, allowing for consistency across their marketing materials. By providing these customizable templates, we enabled the client to easily create professional-looking presentations in-house, saving them time and maintaining brand cohesion across different mediums.