LA Co-ed Soccer (L.A.C.E.S)

LA Co-ed Soccer (L.A.C.E.S) helps unite people in Los Angeles through the love of soccer, prioritizing fun and relationship-building over winning, with exciting games and social events to foster meaningful connections.

For LA Coed Soccer (L.A.C.E.S), we provided a comprehensive website branding and refresh. This included curating fonts and color schemes to ensure a cohesive design that complements their current logo. We incorporated custom code and necessary plugins to enhance the user experience, curated stock photography, and created custom icons. The site was optimized for various media screens and underwent basic SEO, including keyword implementation for the home page, updating Page Titles, H1 Tags, Meta Descriptions, and keyword placement optimization.

We created e-gift cards and a "Scholarships" page, providing information on donating towards scholarships and applying for them. This page included a plugin for donation add-ons at checkout. Additionally, we automated team signups with individual liability waivers sent to team captains, updated registration forms to include new player jersey size requests and player referral names, and implemented e-signatures for liability forms at checkout. A dedicated "Tournament" page was also created to facilitate team signups.