Bahala Foundation fosters meaningful relationships through community-driven events and initiatives.
Based in Santa Monica, CA
For the Bahala Foundation, we provided a comprehensive scope of services designed to elevate their brand identity and digital presence, reflecting their mission and values. Our work included logo restructuring, program-specific branding, and the redesign and development of a custom Squarespace website. These efforts were tailored to ensure a cohesive and professional representation of the foundation as they prepared for their nonprofit launch.
We restructured their logo by refining the design, updating the color palette, and curating typography selections to modernize and align the brand with their mission. Additionally, we developed program branding for their initiative, "Camaraderie for the Unofficed," creating a distinct yet harmonious identity within the larger organizational branding.
The Squarespace website redesign focused on creating a visually appealing and user-friendly platform. Spanning 6-8 pages, the site included custom code, optimized navigation, and tailored content formatting to enhance user experience. We incorporated stock photography, icon creation, and media optimization while implementing a clear visual hierarchy to improve accessibility and search engine optimization. Offboarding support ensured the Bahala Foundation team could confidently manage and maintain their new site.
